Friday, June 19, 2009

Google-Microsoft Showdown Heats Up

The showdown between Google and Microsoft is at a very intense moment right now. Early this month, Microsoft rolled out Bing, a rival search engine to Google. The release has forced Google to take a look at the new engine, along with news of Bing's early success. It also most likely prompted a link posted under Google's famous search bar that explains all the areas search covers.

Bing has a long way to go, however. Google still owns a majority of web searches (about 60%), followed by Yahoo! and finally Microsoft. Besides, they have their own plans to gain a slice of Microsoft's market share.

Android, Google's operating system originally designed for mobile phones, will come pre-installed on netbooks as early as this summer. This reduces the ever-important price tag of the mini laptops that Microsoft Windows currently eats up. On top of that, Android is designed specifically for the web, the main use of netbooks. Even those warmly familiar with Windows may have to loosen their grip for this one.

Let's recap: Web dominant Google will soon roll out operating system software for netbooks while software giant Microsoft releases a web search engine.

This is great news for users. Two giant companies healthily competing against each other in a race for the better product means we will ultimately be able to purchase a better product. After all, the mind power of two companies is greater than one.

I haven't even touched on Google's web browser, Chrome (versus Internet Explorer); their talks with Twitter (Microsoft owns a stake in Facebook, so you can see where this is going); Book Search, an ambitious attempt to digitize the world's libraries; and Wave (see below), a new take on e-mail.

Microsoft does have Windows 7 in the works, aiming to amend the bad taste Vista has left behind. But unless Microsoft releases a quality product without the annoying compatibility issues and user prompting associated with Vista, Google may just gobble up a huge chunk of the market.

See what CNET had to say about the upcoming Google Wave:

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